This morning I met with the web-designer in a cafe near home. I had a certain agenda in mind, mostly business matters. As we talked, we discussed many subjects, philosophy, sociology, economics, women (our wives), and very briefly business. The guy is interesting, he is not a run of the mill computer "nerd"; he also actually has an agenda for life, and strong opinions.

It's interesting, as we make further progress down the path to making and selling the best cookies in the world, we have met some new people who seem to keep an eye on what we're doing, and often offering a helping thought or hand. The web-site guy seems to be one of those people. He told me that from a couple of hours after he had met us, he had thought that this idea might work, and that he had thought about it afterwards. I also told him that after we had seen the very first samples of what he had had in mind, we knew that his work would help us make our cookie business work. Anyway, I think we will work well together. And, after thorough discussions, I must admit that I agree with his ideas about the demographics of the web customers more than with my own original judgement.

Another person of this type, is the owner of the cafe where I had my meeting. The man is nice enough to have set two classy jars of our small-sized cookies on display at a prominent place in his cafe... I have to find out why they are not selling. As I sat in the cafe for almost two hours, and watched people's path, it was obvious that the cookies were not seen at all despite the fact that they were in front of the eyes as people walked in.